1. How To Use These Templates

https://www.loom.com/share/847e59037d0b48b6859171e773c451d3?sid=865b5b09-85d2-4a76-b2a0-d07d6a744b37

To recap what I said in the video:

  1. Copy and paste the template into Saywhat Collab or another AI tool that understands your voice using the prompt below.
  2. Add in a few sentences on the topic that you want to post about. If you’re feeling short on ideas, I’ll look through top performing content in Saywhat’s inspiration section.
  3. Ask for 5 pattern interrupting hooks just to make sure the hook is strong enough
  4. Tweak from there to make your own!

Here are all the prompts to do that:

**Prompt 1:**

[Insert template - see options below]

I want to write a post on [topic X] and use the above post template to help structure it.

What people usually get wrong in this post template is [insert from below]. Please avoid these mistakes.

**Prompt 2:**

Please give me 5 pattern interrupting hook options

2. Introduction: My LinkedIn Creator Journey

Hey there! I'm Will McTighe, co-founder of Saywhat.

In just over a year, I grew from ~3,000 to over 370,000 LinkedIn followers and built what's on track to be a 7-figure business by the end of 2025. And I started with posts that barely got any engagement.

I'm sharing this playbook because creating viral, engaging LinkedIn posts is both an art AND a science and anyone can do it with enough work.

After going through Saywhat’s database of top-performing posts and analyzing over 100 of the very best posts (including posts with 500,000+ engagements!), I've identified real, data-backed templates that consistently drive results.

These aren't theoretical frameworks - they're actual patterns extracted from the top-performing posts on the platform.

I found that many viral posts follow specific structural patterns, and in this playbook, I'll share exactly how to use these templates to craft content that stops the scroll, drives engagement, and converts followers into customers.

What’s great about these templates is they can be applied to any topic or niche. They are structures to help you write things that CAPTURE and RETAIN your audience’s attention.

Let's transform your LinkedIn content, post by post.

3. Science of Viral Posts